Immersive Music Video
In this emotionally immersive, 360/VR experience, a couple is invited by their reflection to journey into the memory of how they met, allowing them to fall in love all over again, see each other anew, and keep their relationship in tact. Popstar : Reflections merges dream logic with modern aesthetics and a timeless theme to create a diverse world and illuminate the history of a relationship.
This provided the central piece of content of an immersive entertainment campaign covering an AR filter on Snapchat and Instagram, a Spotify canvas video, targeted social media, and BTS offerings.
“Fever Content produced an incredibly beautiful piece of art with this video… They came to us with an ambitious creative plan, and we couldn’t be happier with how it turned out.”
